Project Snippet — Erik's DeliCafe Medallion & Trophy Design

eriks-delicafe-trophy-02.jpg

Often times at my job at Vigor, we get to do one-off projects that don’t make sense to put into a larger case study. However, a lot of these are also too fun and unique to not write about or show off. This blog series I’m calling Project Snippet, of which this is the first installment, will showcase these kinds of projects and give them their time in the sun.

For Erik’s DeliCafe, a sandwich-chain out of the Bay Area, I was tasked to design medallions and trophies that reflected the updated brand that Vigor had created earlier that year.

The medallions were to be passed out to exemplary employees; those who either had achieved a milestone at their home Erik’s location or had gone above and beyond their role. We worked with a fabricator local to Atlanta to choose the materials and cast the medallions. They turned out pretty big for my small frame, but overall it was really rewarding when a box rolled up to our office with 100 of these bad boys in it.

eriks-delicafe-branding-13.jpg

The other really cool thing we made for Erik’s was a set of custom trophies that they gave out to their franchisees and managers that had really outdone themselves. My vision was to create a trophy that was as unique as the brand; Erik’s touts a potbelly stove as its logo, so of course, we had to turn it into a trophy. We started by finding a set dollhouse miniatures that resembled the potbelly stove in the Erik’s logo. Then, the E of Erik’s logotype was milled out of strong material and attached to the miniature stove. The whole thing was painted in the brands signature deep green before being adhered to a rustic wooden base. The base was then laser engraved with the specific award. Luckily, Vigor was able to secure a trophy with our name on it.

eriks-delicafe-trophy-01.jpg